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MSNTV2
MSNTV2 is an adapter that allows a television set to be connected to the Internet, primarily for web browsing and e-mail. As a product aimed at the entry-level user, we needed to help them get comfortable with the whole idea first. We created a POP brochure featured in stores, a microsite, direct mail letters and CRM letters to welcome them on board with rebate details.
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Client: MSNTV2
Product: Internet & Media Player
Media: Print/Microsite/Direct/CRM
Role: Senior Art Director |
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